Skip to content

Innovative Fabric Science Redefined

Step into the future of fabric care, where technology and science converge to create a revolutionary textile experience. I NATURAL, your partner in freshness and sustainability, introduce a paradigm shift in fabric innovation. Let’s explore the intricate details of the cutting-edge technologies woven into every thread.

How does OdorCrunch Work?

At its essence, OdorCrunch™ tackles the unpleasant aftermath of body odor, cooking fumes, or lingering smoke on clothing. This isn’t merely a solution; it’s a transformative approach to fabric care, ensuring that garments resist the need for frequent washing. OdorCrunch operates by harnessing the power of natural silica particles to seize the odors clinging to fabric fibers. Comprising 95% filtered river water and 5% modified silica sand particles in a patented formula, the silica acts as a magnet for molecules of oxygen, nitrogen, and sulfur—the very elements responsible for bad odors. Once absorbed, the silica ‘crunches’ them by cracking and breaking down each molecule, rendering it powerless. This meticulous process ensures that the unpleasant smell is not just masked but permanently eliminated, leaving your garments as fresh as the day you first embraced them.

Reducing Your Carbon Footprint

Beyond its odor-eliminating prowess, OdorCrunch contributes to environmental sustainability. The manufacturing process generates zero waste, seamlessly transforming all raw materials into the final product. Moreover, integrating OdorCrunch into fabrics reduces the need for frequent washing. This results in significant reductions in water usage, minimizes the consumption of detergents and washing liquids, and extends the life of each garment. It’s more than a technology; it’s a commitment to the principle of wasting less and wearing more, aligning with our dedication to a greener, more sustainable future.

A Symphony of Freshness with iNatural OdorCrunch

In the realm of fabric care, iNatural’s OdorCrunch™ stands out as a practical and eco-friendly marvel. Lingering odors from body sweat, cooking fumes, or smoke can become ingrained in textile fibers, posing a common problem. OdorCrunch, however, is not just a solution; it’s a natural anti-odor treatment orchestrated by the symphony of advanced silver chloride and silica particles. These natural silica particles, akin to the primary component of common sand, capture, ‘crunch,’ and permanently eliminate odors. This isn’t merely about masking unpleasant smells; it’s a commitment to freshness that goes beyond the ordinary. The result? Fabrics that not only stay fresher for more extended periods but also require less frequent washing. This reduction in washing translates to lower water usage, diminished detergent and energy consumption, and extended garment lifespan, embodying the ethos of creating eco-friendly clothes.

As your perfect workout companion, iNatural’s OdorCrunch removes odors caused by sweat, allowing you to push through workouts without the concern of stale smells or the need for repeated laundry days.

Even the most persistent environmental smells—be it cooking odors, body odors, or smoke—are ‘crunched’ by OdorCrunch, keeping textiles smelling fresher for more extended periods.

OdorCrunch eliminates odors at their source, allowing clothing treated with this technology to be worn more and washed less. This not only saves energy but also contributes to a sustainable and eco-friendly lifestyle.

Being an integral part of the fabric, OdorCrunch ensures a lifetime of ‘crunching’ odors, making iNatural a brand synonymous with enduring freshness.

When grappling with a challenge like odor control, finding a solution that’s effective and environmentally conscious is paramount. iNatural’s OdorCrunch tackles this issue with one of the most abundant elements on earth—silica. In a patented formula, silica is combined with filtered river water, creating a powerhouse solution for banishing odors caused by sweat, cooking, smoke, or any other unpleasant odor.

 

Stops body odor in its tracks

Keeps textiles fresher

Wear more. Wash less

Preserve Our Planet

Certified Excellence in Raw Materials.